Pravda‘s latest social-engineering campaign wants to encourage Singaporeans to be polite. Specifically, they want diners at hawker centres and fast-food joints to clean up after themselves and return their own plates. There’s even a hilariously earnest Facebook group – search for “Goodness Gracious Me” if you’re after some laughs.
Firstly, what on earth does it say about Singapore that they needed to launch a campaign like this in the first place?
Secondly, quoth the article:
This new awareness is the first step towards graciousness, said sociologist Paulin Straughan.
Youth, especially, respond to a sense of ‘doing the right thing’ – a ‘hip’ factor – to get them walking the talk. She said this set sees it as ‘desirable to be seen as the ‘in’, educated and socially conscious group’.
Maybe I’m old-fashioned – but was it ever “hip” and “in” and “educated” not to be polite and clear up after yourself?
In other only-in-Singapore news: now that’s a blow against democracy. Yes, it’s a crime here.